An interesting mix: paradise like beaches in a big, modern and moving city. This is Fortaleza, a capital city that attracts many Europeans as a result of being close to the Old Continent. It is a little over 5.5 thousand kilometres to Lisbon in Portugal. And this proximity, which leads to a lot of tourism, also fuels academic debates.  There are those who say that Fortaleza’s contact with Europe has been happening since before Brazil was officially discovered, on the 22nd of April 1500.

Historians from Brazil, Spain and Portugal still hold debates about who would have made it first to the Brazilian coastline: Portuguese explorer Pedro Álvares Cabral, who arrived in Bahia or Spaniard Vicente Pinzón, who would have been in Brazil between the 26th of January and 2nd of February 1500.

In the capital of the state of Ceará, which has a population of 2.4 million, making it the fifth largest city in the country, it is hot all year around.  It is not uncommon for temperatures to reach 30 degrees Celsius in July.

Fortaleza has many hotels, which together offer approximately 15 thousand rooms. The city has a Human Development Index (HDI) of 0.786 and has the region’s second highest GDP (losing only to Salvador) and Brazil’s fifteenth, making it an important commercial and industrial centre.

The state of Ceará has a very pleasant climate, which on the coast reaches an average temperature of 27 C, being colder in the mountains and hinterlands, around 20 C. The state has great cultural wealth and is home of Brazilian authors José de Alencar and Rachel de Queiroz. It is also the birthplace of great Brazilian comedians like Renato Aragão, Chico Anísio and Tom Cavalcante, in addition to poets such as Patativa do Assaré.

The music is another very interesting cultural aspect in the state of Ceará, with rhythms that go from Forró to Brazilian Popular Music. It is also home to famous singers such as Fagner, Belchior, Amelinha and Ednardo. Still in the subject of music, Elizar de Carvalho is one of the most renowned Brazilian conductors.

Photo: World Cup Portal#

Main tourist attractions

Dragão do Mar Cultural Centre
Symbol of the rich Ceará culture, the centre brings together the Contemporary Art Museum, the Rubens de Azevedo Planetarium and the Ceará Culture Memorial, as well as a square with handcrafts, area for concerts, a library, theatre and cinemas. The bars and restaurants in the historic buildings are also worth a mention.
Address: Rua Dragão do Mar, 81.

Avenida Beira-Mar (Avenue on the Seafront)
Have a stroll on Avenida Beira-Mar at Iracema, Meireles and Mucuripe beaches. A social simmering point in Fortaleza’s seafront day and night.

Cumbuco
In places like Cumbuco, make sure to make the most of ecotourism or water sports.

Fortaleza Central Market
A venue where you may experience Ceará’s culture and way of life. A place to try delicious food and have a look at the intricate work done by the weavers.
Address: Avenida Alberto Nepomuceno, 199 – Centro.

Costa do Sol Nascente ou Poente
Sand buggy ride through Costa do Sol Nascente ou Poente. The route goes through beaches like Aquiraz, Caponga, Beberibe on one side and Cumbuco, Treiri, Lagoinha on the other. Address: On the east side of the coast, access through CE-040 and BR-304 roadways.

Fact sheet

Population: 2,447,409 people
Area: 314,927 km²
Altitude: 21 metres
Area code: 85
Voltage: 220 V
Climate: Tropical
Average temperature: 27 C
Vegetation: Mangrove and sandbank

For further information

Special 2014 World Cup Secretariat of the state government of Ceará
+ 55 (85) 3264 5359 / 3264-8591
www.secopa.ce.gov.br

Ceará Government
www.ceara.gov.br

Fortaleza City Hall
www.fortaleza.ce.gov.br
+55 (85) 3105-1464

Fortaleza Tourism Secretariat
+ 55 (85) 3101-4688

Open Media Centre – Fortaleza

Local: Centro de Eventos do Ceará
9 June - 6 July
+55 85 3466-4898 // comunicacao@casacivil.ce.gov.br